Start with the drinks trade, where on-premise, retail, events and distribution relationships intersect. The same evidence-led workflow extends wherever physical presence shapes growth—and we say plainly which of those is live.
The common problem is not lead generation. It is understanding which physical Accounts fit the brand, who controls access to them and where a small team should spend its week.
Bars, nightlife, cafés, restaurants, hotels, specialist retail and the festivals and event venues around them—the categories where occasion, audience and back-bar advocacy decide whether a brand lands.
The same account universe already holds cafés, bakeries, food halls and gourmet retail. Scoring tuned to a food brief is planned, not live.
Leisure, wellness and concept retail are canonical account types today. A wellness-specific brief and signal set is planned.
Galleries, cultural centres and community spaces are mapped as Experiences. Positioning them for non-drinks brands is planned.
Each role sees the same evidence and the same Account status, on a surface designed around the decisions that role actually makes.
Turn a new geography into a credible Account universe and see coverage by country, city and Channel before committing a field team to it.
Prioritise coverage, assign ownership and understand how opportunity becomes commercial progress rather than activity.
Know where to go, why an Account matters and what the next concrete action should be—with the evidence to open the conversation.
Keep Sources, confidence, freshness, provider spend and exports visible and governable instead of trusting a spreadsheet.
Premisely is built for a focused rollout: a brand brief, a defined territory, a credible Account universe and controlled enrichment of the highest-potential candidates. Everything beyond that is earned, not assumed.
Research agents help discover, verify and explain. They do not replace human qualification, and they never silently trigger paid research or outreach.
Browse a curated Barcelona demo workspace and inspect what makes each Account relevant.